Our Work in:
The initial excitement of starting and/or owning a business for many independent contractors, solopreneurs and small business owners can quickly turn into a whirlwind of chaos and confusion.
This confusion leads many to pursue “quick fix” and unrealistic marketing promises that generally fail and certainly don’t help create a successful, sustainable business model.
Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat. — Sun Tzu.
Unfortunately, most business professionals’ kid themselves in thinking the more knowledge they acquire (the strategies) will equate to greater results. The reality is that it is the doing (the consistent and correct implementation of tactics) that create the business and life they ultimately desire.
If you wish to grow your business, you must solidify your base, before you can truly break through the ceiling.
Throughout this site you will learn Business Acceleration Strategies that incorporate tactics as well as grow your business in the long term.
Get ready to learn about Sales, Strategy, and the Structure of your independent business – all of the things that internet marketing gurus can’t teach you.
ABOUT ROD SANTOMASSIMO
Rod Santomassimo is the founder and president of the Massimo Group, North America’s leading business and sales professionals coaching and consulting organization. The Massimo Group is proud to work with clients from the nation’s premier firms and scores of regional and local firms and/or their individual brokers.
- Best Selling Author
- Business and Sales Coach & Consultant
“Without the Massimo Group coaching team, I wouldn’t be where I am today. Thus far this year, I have earned nearly 6 times than I did last year and still have a full pipeline with even more quality opportunities.”
STASIU S. GELESZINSKI | CINCINNATI, OH
“By implementing the strategies and tactics recommend by Rod and his team, my pipeline is at its highest point ever and my presence in the market is at a whole new level.”
ROB NIELSEN | SEATTLE, WA.
“My practice reached a high level of success, but I felt I could achieve more within my company and my area of expertise. Aligning myself with the Massimo Group and a coach who understood my industry and my goals, gave me the systems, insight and strategies I was looking for, to help develop new client relationships and strengthen existing relationships.”
ANDY MISIAVEG, PARTNER | CHARLOTTE, NC
“It was a pleasure working with the Massimo Group. My coach provided me with the accountability and tools to help me have an outstanding year. With his background as both a broker and developer, he was able to provide many insights to help me continue growing my business.”
BARRY M. WOLFE | FT. LAUDERDALE, FL