On this episode of the Massimo Show
Rod sits down with Ron Koenigsberg, Founder & President at American Investment Properties, a successful Long Island Broker with 30 years experience in the commercial real estate brokerage industry.
As Ron recalled the pathway to his start in commercial real estate he stated that he “[wished] everything was a straight path… but there are lessons to be learned that are probably never in a straight path, and you certainly have to have a little bit of resilience along the way.”
Ron describes his journey from growing up in Long Island and watching his father survey buildings and construction sites, through his time in college, first jobs, and the eventual decision to establish his own firm, American Investment Properties.
Rod goes on to ask Ron what’s the one common thread that allowed him to not only succeed, but thrive during the market cycles over the years? Ron responded that he attributes his success to two factors, his call counts and his coaching from The Massimo Group.
Ron recounts a time in his career when he was scared, he was making a lot of calls, but business had come to a halt. After seeing an advertisement for The Massimo Group, Ron encountered James Nelson and asked him if The Massimo Group was really worth it, since it was expensive!
Ron was a successful broker, “but [he didn’t] know what [he didn’t] know.” After 10 years with The Massimo Group, Ron stated that “It changed my life. Within five years, I went from really losing money or just getting by to… Broker of The Year… and I won the MVP (The Massimo Group’s Most Valuable Producer award) bat on the back of my book.”
Rod then goes on to ask Ron what the foundations to his success are? Ron immediately replied with relationships, daily phone calls, and reaching out to his prospects, especially through face to face communication and active listening. Ron notes that while social media is important, it’s also a double edged sword. 93% of the essential parts of how we communicate, per an FBI study in the 1970s and 1980s, never come through with the use of technology.
Lastly, they discuss Ron’s new book, Power Broker: How to Succeed In Life And Business. This is an essential mindset book for any broker on how to attack everyday, especially if you’re feeling stuck, questioning what to do, or are plateaued. It details 9 skills that Ron believes are essential for making people successful. You can find Ron’s book on Amazon, Audible or at www.RonKoenigsberg.com.
Note: These highlights are designed to provide an overview of this episode’s content. Listeners are encouraged to tune in to the full episode for a comprehensive understanding of the topics covered.
At the Massimo Group we have 15 years of experience helping the most dedicated brokers, like you, build the CRE business and life they have always desired. If you’d like to learn more visit https://massimo-group.com/
Ron Koenigsberg
Ron Koenigsberg, CCIM, Founder & President at American Investment Properties
Ron’s passion for real estate grew from watching his father survey buildings and construction sites as a child. An influential force in Ron’s life, his father thought he should become an accountant, so Ron went on from high school to earn his bachelors in Accounting from American University’s Kogod Business School. This is where Ron got his start in sales, selling party promotions and sweatshirts. Ron goes on to recount the days when the Wolf of Wall Street, Jordan ‘Jordy’ Belfort was his biggest competitor. They still remain friends to this day.
Following his father’s advice, upon graduating college Ron joined the “Big 5” accounting firm Arthur Andersen in 1986. Ron soon realized he needed a more creative outlet for his skillset and went on to earn a master’s degree in real estate and development from NYU’s Real Estate Institute. Upon graduating, he started working at the New York office of Japanese insurance giant Chiyoda Life as head of its real estate acquisition department.
Soon after a friend recommended that he look into selling commercial real estate. Ron thought it was a great way to combine his love of real estate, mastery of numbers, and enthusiasm for selling. By the mid 1990s Ron was doing well for himself as the Senior Vice President of a Long Island–based commercial brokerage firm, but yearned to learn more. After four years in that firm, Ron decided to venture out on his own to found the fastest-growing commercial real estate firm in Long Island, American Investment Properties.
The firm’s widespread reputation for excellence reflects the wisdom of Ron’s approach to doing business. “The key to building long-term relationships is to ensure your knowledge, your integrity, and your service surpass your clients’ expectations.” “I’m a true believer in going the extra mile for my clients,” he said. “I’ve gotten down on my hands and knees at 5 a.m. to measure a building, so my client would have exactly what he needed when he needed it. That’s what commitment to your client’s success is all about.”
- Ron shares his journey in the commercial real estate industry and discusses the importance of making phone calls and building relationships. Ron encourages readers to actively listen and connect with others to achieve success.
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Ron talks about his experience with the Massimo Group and how it has helped him achieve success.
- Ron discusses his new book, “Power Broker: How to Be Successful in Business and in Life,” which offers insights and advice for brokers.
